Iberia Launches New Subsidiary

Spanish national carrier Iberia has launched its new low-cost subsidiary, Iberia Express, at Madrid’s Barajas International Airport. Focusing on short- and medium-haul routes, the airline is intended to revitalize its parent’s domestic and intra-European network, with the first flights taking off for Alicante, Malaga, Palma de Mallorca and Seville yesterday.

 

Up to 17 routes are planned for the 2012 summer travel season. Domestic destinations to be introduced include Fuerteventura, Granada, Ibiza, Lanzarote, Minorca, Santiago de Compostella and Vigo, while Iberia Express looks to also fly internationally to Amsterdam, Dublin, Mykonos, Naples and Riga.

 

A fleet of Airbus A320s leased from parent Iberia will be used on the routes, featuring leather-upholstered seats from German seat-maker Recaro. Each is configured with 6 abreast seating in a 2-class layout, where Business Class will have the middle seat kept free and passengers enjoying access to Iberia’s lounges. On the ground, the airline aims to keep costs low with the use of the internet and self-service machines for check-in.

 

With the commencement of operations, Iberia Express becomes an affiliate member of the Oneworld alliance. The airline’s launch comes months after the failure of rival Spanair, although it remains to be seen if it can effectively compete against the continent’s low-cost carriers.

 

For more information, visit www.iberiaexpress.com.

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