W Hotels Comes To Bangkok

2 years after its Thai debut in the resort island of Koh Samui, W Hotels arrives in the country’s capital with the opening of the new W Bangkok today. Located on North Sathorn Road in the heart of the commercial district, the hotel is designed by celebrated local architectural firm Soda to combine the charm of old Bangkok with modern western influence. Furthering the dichotomy, W Bangkok occupies 2 iconic buildings – a century-old, European-inspired heritage building that was once home to a wealthy local trader and later the Russian Embassy, as well as a modern, 31-floor glass tower.

The interiors of W Bangkok mirror the secrecy of Bangkok’s obscure alleyways with the evocative twists and turns of its corridors. A neon art installation, inspired by a traditional Thai motif commonly found in the architecture of Buddhist temples, will captivate guests throughout the public spaces. The mystique and illumination continues in the 407 guestrooms and suites (decorated in blue, gold or magenta tones depending on floor), which feature a high contrast of coloured glass planks together with ambient and direct lighting. Each is furnished with the W Signature Bed with 350-threadcount sheets, spacious bathroom with Bliss spa amenities, 40-inch LED television with iPod docking station, high-speed internet access, voicemail telephone, coffee-/tea-making facilities and the munchie box, W Hotel’s take on the traditional minibar.

Flavour meets style at The Kitchen Table, W Bangkok’s all-day dining restaurant offering savoury Thai and Asian favorites in an environment of mythical-influenced decor surrounded by neon glass walls inspired by crocodile skins. Delicious light bites and snacks can be had at the deli-style outlet The Kitchen Pantry, while Bangkok’s pulsating nightlife gains its latest addition with WOOBAR and its exciting creations from the resident mixologist to the DJ-spun tracks.

An abstract spine-pattern spiral staircase with a jewel-encrusted material on the underside creating interplay between shadows and shimmering light connects the hotel’s public spaces, extending from the W Lounge (the W brand’s reinterpretation of the traditional hotel lobby) to the Great Room. 5 other smaller spaces offer the Sensory Setup unique to W Hotels, with full business support from the WIRED Business Center. Recreation and wellness is provided at the tranquil AWAY Spa, WET pool deck and the state-of-the-art SWEAT fitness center, in addition to the Whatever/Whenever service philosophy.

W Bangkok joins the W Retreat & Spa Koh Samui as Thailand’s second W Hotels-branded property. It has been a busy year for the brand, which also debuted in Singapore with the W Singapore Sentosa Cove and is set to continue the momentum in 2013 with new openings scheduled for Guangzhou, Santa Fe and Verbier.

For more information, visit www.starwoodhotels.com.

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