Azerai Hotels Makes Debut With Luang Prabang Resort

New luxury hotel operator Azerai Hotels has opened its first resort, Azerai Luang Prabang.


The brainchild of renowned hotelier Adrian Zecha and a group of Malaysian investors, the new brand draws its name from the initials AZ and the caravanserai, a resting place with a central courtyard for travellers in the olden days. It seeks to offer its guests ‘simple elegance, refined design, discreet and attentive service in places of unique beauty and cultural interest’.


The Azerai Luang Prabang, situated in Laos’ UNESCO World Heritage site, is a conversion of the Phousi Hotel (itself reconstructed from the former French Officers’ Quarters) which had undergone a complete renovation following its closure in 2014. The design is inspired by traditional Laotian and French colonial architecture, paired with simple, clean lines and the use of wood for a serene resort atmosphere.


53 open-plan rooms surround a leafy courtyard with a 25-metre pool and a 120-year-old banyan tree. These feature a luxurious king-sized bed, ensuite bathroom with twin vanities and French-style louvered doors leading to a balcony or terrace, together with a full suite of modern conveniences including wall-mounted LCD televisions, high-speed internet access, minibar and coffee-/tea-making facilities.


Offering international and Laotian cuisine, Azerai Bistro is the resort’s dining and social space with al fresco and indoor seating. The adjacent bar has a veranda with views of Luang Prabang’s main street and night market, while the poolside bar serves smoothies, cocktails and sharing platters.


Recreational facilities include a library and lounge space, while the multi-use Pavillion can be set up for private functions. A gymnasium and Massage Retreat offer holistic therapies and treatments from its private rooms and communal space, with yoga classes also available.


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