SilkAir To Be Absorbed Into Singapore Airlines, Receive Cabin Upgrades

Singapore Airlines revealed today plans to absorb and integrate its regional wing SilkAir, as it seeks to create closer product and service consistency amongst its full-service offerings. The Star Alliance member will invest USD 74.4 million to upgrade cabins on SilkAir’s narrowbody B737 fleet that will bring a new lie-flat Business Class product to replace … Continue reading

airberlin To Introduce Short-Haul Business Class

German carrier and Oneworld member airberlin will introduce a new short-haul Business Class product, in a shift of its intra-European strategy.   The airline has long offered a premium product on long-haul flights, but an Economy-only product for its short-haul routes, resulting in an inconsistency for travellers connecting through its hubs in Berlin and Dusseldorf. … Continue reading

Asian LCCs Establish New Airline Alliance

8 Asian low cost carriers (LCCs) have come together to form a new grouping promising greater value, connectivity and choice for the region’s air travellers.   The Value Alliance is touted as the world’s largest LCC alliance, founded by Cebu Pacific Air, Jeju Air, Nok Air, NokScoot, Scoot, Tigerair Singapore, Tigerair Australia and Vanilla Air. … Continue reading

Alaska Air To Purchase Virgin America From Virgin Group

The North American aviation industry is set for further consolidation with the announcement that Alaska Air, the parent company of Alaskan Airlines, is to purchase rival Virgin America.   Estimated to be worth around USD 4 billion (including existing Virgin America debt and capitalized aircraft operating leases) and subject to regulatory approval, the deal will … Continue reading

Malindo Air Launches Service To Hong Kong

Malindo Air has commenced flight services on its new Kuala Lumpur – Hong Kong route, expanding its international network which now covers 19 destinations across the Asia Pacific. The new route comes in time for the Chinese New Year holidays celebrated in both its native Malaysia and the Chinese Special Administrative Region.   Flight OD … Continue reading